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Kia

2010 Kia SOUL

Problems, Recalls & Reliability Report

Average

Quick Summary

The 2010 Kia SOUL has 193 owner complaints filed with NHTSA — that's 0.7x the segment average of 292. The most common issue is electrical problems (13% of all complaints), specifically: brand new kia soul 2010 - less than 500 miles. electrical fire in the door panel while driving. towed to dealer, who replaced door panel. led light transmitter in speakers shorted and melted plastic inside door. response from kia (advised by dealer) was "don't leave the speaker lights in on posi. There are 3 recalls issued for this model year. ⚠️ 18 fire reports filed.

18 fire reports 24 crash reports 22 injuries

193

Total Complaints

3

Recalls Issued

/5

Safety Stars

0.7x

vs Segment Avg

Known Problems(top 5 of 8)

ELECTRICAL

25 complaints
13%
  • BRAND NEW KIA SOUL 2010 - LESS THAN 500 MILES. ELECTRICAL FIRE IN THE DOOR PANEL WHILE DRIVING. TOWED TO DEALER, WHO REPLACED DOOR PANEL. LED LIGHT TRANSMITTER IN SPEAKERS SHORTED AND MELTED PLASTIC INSIDE DOOR. RESPONSE FROM KIA (ADVISED BY DEALER) WAS "DON'T LEAVE THE SPEAKER LIGHTS IN ON POSI
  • I PURCHASED A 2010 KIA SOUL, AND 8 DAYS LATER SMOKE STARTED COMING OUT OF THE PASSENGER SIDE DOOR PANEL, DOOR LOCK, AND WINDOW. THE CAR WAS TOWED TO THE CLOSEST DEALERSHIP AND THEY TOLD ME THAT IT WAS THE WINDOW MOTOR. THE WINDOW MOTOR WAS UNPLUGGED AND I WAS ALLOWED TO DRIVE IT HOME. THE DEALER
  • TL* THE CONTACT OWNS A 2010 KIA SOUL. THE CONTACT STATED THAT WHILE ACCELERATING AT A LOW SPEED OUT OF A PARKING SPACE, THE FRONT DRIVERS SIDE DOOR SUDDENLY CAUGHT ON FIRE. A POLICE REPORT WAS FILED AND THE VEHICLE WAS TOWED TO AN INDEPENDENT MECHANIC. THE MANUFACTURER WAS MADE AWARE OF THE FAILURE,
Typical onset: 50K miles Est. repair: $500🔥 9 fire reports

BRAND NEW KIA SOUL 2010 - LESS THAN 500 MILES. ELECTRICAL FIRE IN THE DOOR PANEL WHILE DRIVING. TOWED TO DEALER, WHO REPLACED DOOR PANEL. LED LIGHT TRANSMITTER IN SPEAKERS SHORTED AND MELTED PLASTIC INSIDE DOOR. RESPONSE FROM KIA (ADVISED BY DEALER) WAS "DON'T LEAVE THE SPEAKER LIGHTS IN ON POSI

— NHTSA complaint filing

When Problems Appear on the 2010 Kia SOUL

Based on 148 owner complaints that included an odometer reading. Median mileage at time of complaint: 21K miles. Most complaints cluster in the 0-30K miles range.

Overall complaint distribution by mileage
0-30K
82
30-60K
13
60-100K
35
100-150K
11
150-200K
6
200K+
1

BODY/STRUCTURE

In line with typicalmedian 3K mi · 17 reports
0-30K
15
30-60K
2
60-100K
0
100-150K
0
150-200K
0
200K+
0

AIR BAGS

In line with typicalmedian 39K mi · 14 reports
0-30K
7
30-60K
1
60-100K
3
100-150K
1
150-200K
2
200K+
0

BRAKES

In line with typicalmedian 53K mi · 13 reports
0-30K
6
30-60K
1
60-100K
3
100-150K
2
150-200K
1
200K+
0

OTHER

In line with typicalmedian 52K mi · 12 reports
0-30K
4
30-60K
2
60-100K
3
100-150K
2
150-200K
1
200K+
0

TRANSMISSION

In line with typicalmedian 36K mi · 11 reports
0-30K
5
30-60K
2
60-100K
2
100-150K
2
150-200K
0
200K+
0

VISIBILITY

In line with typicalmedian 4K mi · 11 reports
0-30K
10
30-60K
0
60-100K
1
100-150K
0
150-200K
0
200K+
0

Mileage figures are self-reported by owners in NHTSA complaint filings. Peak bucket = the mileage range with the most complaints for that component; it reflects when owners noticed and reported problems, not necessarily when the fault first occurred.

Recalls (3)

STRUCTURE:BODY:ROOF AND PILLARS29/12/2014

Kia Motors America (Kia) is recalling certain model year 2010-2013 Kia Soul vehicles manufactured January 8, 2009, to October 2, 2013, equipped with a sun roof. A headliner plate may detach during deployment of the curtain air bag.

Risk: A detached headliner plate may increase the risk of injury to the occupant during a vehicle crash.

Fix: Kia will notify owners, and dealers will install industrial adhesive strips to secure the headliner plates, free of charge. The recall is expected to begin February 2, 2015. Owners may contact Kia customer service at 1-800-333-4542. Kia's number for this recall is SC112.

Very high theft risk

#10 most stolen in 2025

The Kia SOUL was the #10 most-stolen vehicle in the United States in 2025, with approximately 9,700 thefts reported to law enforcement.

Kia Boys / TikTok theft vulnerabilityModel years 2010-2021 Hyundai and Kia vehicles without engine immobilizers were widely targeted starting in 2022 after a viral TikTok exploit. If you own this vehicle, verify it has an ignition immobilizer or install a security upgrade. Hyundai and Kia both offered free software updates and steering-wheel-lock programs for affected models.
Recommended protection: engine immobilizer verification, steering wheel lock, GPS tracker, and comprehensive insurance coverage. Higher theft risk usually translates to higher comprehensive-coverage insurance premiums.

Source: NICB Hot Wheels 2025 report + HLDI theft loss studies. Model-year ranking; not all years of this model have identical risk.

Fuel Cost Calculator for 2010 Kia SOUL

Live EIA prices
Per year
$1,778
Per month
$148
Per mile
14.8¢
MPG
27
City driving (worst-case MPG)
$2,001/yr
Highway driving (best-case MPG)
$1,549/yr

Based on EPA fuel-economy ratings and EIA weekly retail prices (2026-07-20). Real-world cost varies with driving style, trim/engine, terrain, and traffic.

5-Year Gas Price History

EIA weekly retail data · 2021 → today
Current
$4.00
5-year low
$2.78
5-year high
$5.01
Since 2021
+27%

Source: US Energy Information Administration weekly retail gasoline prices.

Estimated Insurance Cost for 2010 Kia SOUL

Estimate only, not a quote. Modeled from NAIC + HLDI averages for a hypothetical 35-year-old driver with clean record + full coverage. Your actual quote depends heavily on your age, driving history, credit, ZIP code, and insurer.
Full coverage / year
$1,730
Full coverage / month
$144
Liability only / year
$607
vs US avg
+3%
How this estimate is calculated
US base full-coverage premium$1674
× state (US)1.00x
× vehicle class (wagon)0.95x
× theft risk1.28x
× safety rating1.00x
× vehicle age0.85x
= Full coverage estimate$1730

Coverage assumed: 100/300/100 liability + comprehensive/collision, $500 deductibles. Data sources: NAIC 2024 + HLDI loss studies.

Maintenance & Warranty

Recommended Kia SOUL Service Intervals

Oil change
8K mi / 12 mo
Tire rotation
8K mi
Brake fluid
24 months
Transmission fluid
60K mi
Engine coolant
60K mi
Spark plugs
90K mi
Cabin air filter
15K mi
Engine air filter
30K mi
Differential (AWD/4WD)
60K mi

Turbo engines (Optima 2.0T, Sorento 2.5T) may benefit from more frequent oil changes.

"Severe service" conditions (heavy towing, extreme temps, city stop-and-go) typically halve these intervals. Always consult your vehicle's owner's manual for the authoritative schedule.

Kia New-Vehicle Warranty Coverage

Bumper-to-bumper (basic)
5 yr / 60K mi
Powertrain
10 yr / 100K mi
Hybrid/EV battery
10 yr / 100K mi
Corrosion (rust perforation)
5 yr / 100K mi
Roadside assistance
5 yr / 60K mi

10 year powertrain not transferable to subsequent owners

These are the terms for a new Kia. If you're buying a used 2010 SOUL, remaining coverage is usually pro-rated from the vehicle's original in-service date. Not all coverage transfers between owners — check with a Kia dealer for VIN-specific remaining warranty.

Estimated Repair Costs

ELECTRICAL(~50K mi)
$500
BODY/STRUCTURE(~50K mi)
$500
AIR BAGS(~50K mi)
$500
OTHER(~50K mi)
$500
BRAKES(~50K mi)
$500

Estimates based on average reported repair costs. Actual costs vary by location, shop, and severity.

🔍 Pre-Purchase Inspection Checklist

Based on 193 owner complaints for this specific year, here's what to check or ask about:

  • ELECTRICAL: BRAND NEW KIA SOUL 2010 - LESS THAN 500 MILES. ELECTRICAL FIRE IN THE DOOR PANEL WHILE DRIVING. TOWED TO DEALER, WHO REPLACED DOOR PANEL. LED LIGHT TRANSMITTER IN SPEAKERS SHORTED AND MELTED PLASTIC INSIDE DOOR. RESPONSE FROM KIA (ADVISED BY DEALER) WAS "DON'T LEAVE THE SPEAKER LIGHTS IN ON POSI

    Typically appears around 50K miles. Repair cost ~$500

  • BODY/STRUCTURE: I JUST PURCHASED A NEW 2010 KIA SOUL. I AM VERY CAREFUL AND TAKE EXCELLENT CARE OF MY CARS, BUT I HAVE TO SAY THE DOOR PANELS ON THIS VEHICLE TEND TO SCRATCH UP WITH THE SLIGHTEST TOUCH OF EVEN A FINGER NAIL. IT IS UNBELIEVABLE HOW HORRIBLE IT GETS WITH NORMAL WEAR, AND I CONSIDER MYSELF OBSESSIVE

    Typically appears around 50K miles. Repair cost ~$500

  • AIR BAGS: TL*THE CONTACT OWNS A 2010 KIA SOUL. WHILE DRIVING 65 MPH THE CONTACT HIT A DEER WHICH CAUSED THE DRIVER SIDE DOOR TO CRUSH INWARD. NONE OF THE AIRBAGS IN THE VEHICLE DEPLOYED. THERE WERE NO INJURIES. THE CURRENT AND FAILURE MILEAGES WERE 4276.

    Typically appears around 50K miles. Repair cost ~$500

  • OTHER: I AM THE OWNER OF A 2010 SOUL. THE CAR ROLLED DOWN A HILL IN 1ST GEAR WITH THE EMERGENCY BRAKE ON TWICE, THE 2ND TIME INTO A RIVER. NOW EVERY TIME IT IS DAMP OR COLD THE EMERGENCY BRAKE STICKS [STAYS ON WHEN THE LEVER IS DISENGAGED] AND I END UP DRIVING WITH THE BRAKE ON. THE ENTIRE CAR SHAKES UNTIL

    Typically appears around 50K miles. Repair cost ~$500

  • RECALLS: Verify all 3 recalls have been completed — free at any Kia dealer
  • General: Get a pre-purchase inspection from an independent mechanic ($100-$200)

NHTSA Safety Rating

No NHTSA safety rating available

At a Glance

Complaints
193
Recalls
3
Fire reports
18
Crash reports
24
Injury reports
22
Segment avg
292

Check a Specific VIN

See recalls for YOUR 2010 Kia SOUL