BestCarRank
Kia

2023 Kia SOUL

Problems, Recalls & Reliability Report

Above Average

Quick Summary

The 2023 Kia SOUL has 86 owner complaints filed with NHTSA — that's 0.3x the segment average of 292. The most common issue is driver assist/cameras problems (16% of all complaints), specifically: i am driving on the highway. no construction. no traffic. cruising. no problems. i get a dashboard warning "wrong way! turn around safely" it was on for at least 10minutes. very worrisome. but the lane assist was still working.. There are 4 recalls issued for this model year. ⚠️ 3 fire reports filed.

3 fire reports 10 crash reports 41 injuries

86

Total Complaints

4

Recalls Issued

4/5

Safety Stars

0.3x

vs Segment Avg

Known Problems(top 5 of 8)

DRIVER ASSIST/CAMERAS

14 complaints
16%
  • I am driving on the highway. No construction. No traffic. Cruising. No problems. I get a dashboard warning "WRONG WAY! Turn around safely" It was on for at least 10minutes. Very worrisome. But the lane assist was still working.
  • I am driving on the highway. No construction. No traffic. Cruising. No problems. I get a dashboard warning "WRONG WAY! Turn around safely" It was on for at least 10minutes. Very worrisome. But the lane assist was still working.
  • The instrument cluster is no longer displaying vital information. (Speedometer, tachometer, odometer, warning indicator lights, etc.) It still displays turn indicators and headlight indicators. The remedy is to replace the instrument cluster and have it recalibrated
Typical onset: 50K miles Est. repair: $500💥 2 crashes

I am driving on the highway. No construction. No traffic. Cruising. No problems. I get a dashboard warning "WRONG WAY! Turn around safely" It was on for at least 10minutes. Very worrisome. But the lane assist was still working.

— NHTSA complaint filing

When Problems Appear on the 2023 Kia SOUL

Based on 11 owner complaints that included an odometer reading. Median mileage at time of complaint: 17K miles. Most complaints cluster in the 0-30K miles range.

Overall complaint distribution by mileage
0-30K
7
30-60K
4
60-100K
0
100-150K
0
150-200K
0
200K+
0

Mileage figures are self-reported by owners in NHTSA complaint filings. Peak bucket = the mileage range with the most complaints for that component; it reflects when owners noticed and reported problems, not necessarily when the fault first occurred. This vehicle is under 5 years old, so most of the fleet hasn't accumulated high mileage yet — low-mileage peaks reflect fleet age, not necessarily premature failure.

Recalls (4)

ELECTRICAL SYSTEM: INSTRUMENT CLUSTER/PANEL26/04/2023

Kia America, Inc. (Kia) is recalling certain 2023 Sportage, Sportage Hybrid, Sportage Plug-in Hybrid, Niro Hybrid, Niro Plug-in Hybrid, Soul, and Telluride vehicles equipped with a digital instrument cluster containing a 4.2" LCD screen.  The instrument cluster may fail to display any information when the vehicle is started.  As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard numbers 101, "Control and Displays," and 138, "Tire Pressure Monitoring Systems."

Risk: A blank instrument cluster display will not show critical information, such as tire pressure, warning messages, and warning lights, increasing the risk of a crash.

Fix: Dealers will update the instrument cluster software, free of charge. Owner notification letters were mailed May 26, 2023. Owners may contact Kia customer service at 1-800-333-4542. Kia's number for this recall is SC270.

Very high theft risk

#10 most stolen in 2025

The Kia SOUL was the #10 most-stolen vehicle in the United States in 2025, with approximately 9,700 thefts reported to law enforcement.

Notes: Kia Boys challenge affected 2010-2020 keyless models

Recommended protection: engine immobilizer verification, steering wheel lock, GPS tracker, and comprehensive insurance coverage. Higher theft risk usually translates to higher comprehensive-coverage insurance premiums.

Source: NICB Hot Wheels 2025 report + HLDI theft loss studies. Model-year ranking; not all years of this model have identical risk.

Fuel Cost Calculator for 2023 Kia SOUL

Live EIA prices
Per year
$1,600
Per month
$133
Per mile
13.3¢
MPG
30
City driving (worst-case MPG)
$1,715/yr
Highway driving (best-case MPG)
$1,455/yr

Based on EPA fuel-economy ratings and EIA weekly retail prices (2026-07-20). Real-world cost varies with driving style, trim/engine, terrain, and traffic.

5-Year Gas Price History

EIA weekly retail data · 2021 → today
Current
$4.00
5-year low
$2.78
5-year high
$5.01
Since 2021
+27%

Source: US Energy Information Administration weekly retail gasoline prices.

Estimated Insurance Cost for 2023 Kia SOUL

Estimate only, not a quote. Modeled from NAIC + HLDI averages for a hypothetical 35-year-old driver with clean record + full coverage. Your actual quote depends heavily on your age, driving history, credit, ZIP code, and insurer.
Full coverage / year
$2,095
Full coverage / month
$175
Liability only / year
$595
vs US avg
+25%
How this estimate is calculated
US base full-coverage premium$1674
× state (US)1.00x
× vehicle class (wagon)0.95x
× theft risk1.28x
× safety rating0.98x
× vehicle age1.05x
= Full coverage estimate$2095

Coverage assumed: 100/300/100 liability + comprehensive/collision, $500 deductibles. Data sources: NAIC 2024 + HLDI loss studies.

Maintenance & Warranty

Recommended Kia SOUL Service Intervals

Oil change
8K mi / 12 mo
Tire rotation
8K mi
Brake fluid
24 months
Transmission fluid
60K mi
Engine coolant
60K mi
Spark plugs
90K mi
Cabin air filter
15K mi
Engine air filter
30K mi
Differential (AWD/4WD)
60K mi

Turbo engines (Optima 2.0T, Sorento 2.5T) may benefit from more frequent oil changes.

"Severe service" conditions (heavy towing, extreme temps, city stop-and-go) typically halve these intervals. Always consult your vehicle's owner's manual for the authoritative schedule.

Kia New-Vehicle Warranty Coverage

Bumper-to-bumper (basic)
5 yr / 60K mi
Powertrain
10 yr / 100K mi
Hybrid/EV battery
10 yr / 100K mi
Corrosion (rust perforation)
5 yr / 100K mi
Roadside assistance
5 yr / 60K mi

10 year powertrain not transferable to subsequent owners

Estimated Repair Costs

DRIVER ASSIST/CAMERAS(~50K mi)
$500
ENGINE(~50K mi)
$500
OTHER(~50K mi)
$500
ELECTRICAL(~50K mi)
$500
STEERING(~50K mi)
$500

Estimates based on average reported repair costs. Actual costs vary by location, shop, and severity.

🔍 Pre-Purchase Inspection Checklist

Based on 86 owner complaints for this specific year, here's what to check or ask about:

  • DRIVER ASSIST/CAMERAS: I am driving on the highway. No construction. No traffic. Cruising. No problems. I get a dashboard warning "WRONG WAY! Turn around safely" It was on for at least 10minutes. Very worrisome. But the lane assist was still working.

    Typically appears around 50K miles. Repair cost ~$500

  • ENGINE: The contact owns a 2023 Kia Soul. The contact stated that on multiple occasions while driving at approximately 45 MPH, the vehicle went into LIMP mode and stalled. On another occasion while driving at an undisclosed speed, the vehicle started to vibrate after the accelerator pedal was depressed and

    Typically appears around 50K miles. Repair cost ~$500

  • OTHER: Purchased this 2023 Kia Soul on 12/9/2022 from Gateway Kia of North Brunswick, the incident occurred on 12/30/2022 and subsequently occurred a second time after that, I don't have the exact date for the second occurrence. Both occurrences happened with less than 1000 miles on the vehicle. After driv

    Typically appears around 50K miles. Repair cost ~$500

  • ELECTRICAL: I am driving on the highway. No construction. No traffic. Cruising. No problems. I get a dashboard warning "WRONG WAY! Turn around safely" It was on for at least 10minutes. Very worrisome. But the lane assist was still working.

    Typically appears around 50K miles. Repair cost ~$500

  • RECALLS: Verify all 4 recalls have been completed — free at any Kia dealer
  • General: Get a pre-purchase inspection from an independent mechanic ($100-$200)

NHTSA Safety Rating

Overall
Frontal
Side
Rollover

At a Glance

Complaints
86
Recalls
4
Fire reports
3
Crash reports
10
Injury reports
41
Segment avg
292

Check a Specific VIN

See recalls for YOUR 2023 Kia SOUL