Is the 2024 Toyota PRIUS PRIME reliable?

The 2024 Toyota PRIUS PRIME has 14 complaints filed with NHTSA (0.7x the segment average). Our reliability verdict: above-average. Most common issue: ELECTRICAL problems.

What are common problems with the 2024 Toyota PRIUS PRIME?

Top problems: ELECTRICAL (4 complaints, avg repair $500); DOORS/LATCHES (2 complaints, avg repair $500); TIRES (2 complaints, avg repair $500). Issues typically appear around 50K miles.

Are there any recalls on the 2024 Toyota PRIUS PRIME?

Yes, there are 4 recall(s): ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS, EQUIPMENT:OTHER:LABELS, BACK OVER PREVENTION:DISPLAY FUNCTION, ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS. Contact any Toyota dealer to verify if recalls have been completed on your specific vehicle.

How much does it cost to charge a 2024 Toyota PRIUS PRIME?

The 2024 Toyota PRIUS PRIME has an EPA rating of 48 MPGe. At the current US average residential electricity rate, driving 12,000 miles per year costs roughly $1601. State rates vary significantly — see the interactive calculator on this page.

How much does it cost to insure a 2024 Toyota PRIUS PRIME?

Estimated US average full-coverage insurance for the 2024 Toyota PRIUS PRIME is approximately $2,135/year (ev-mainstream class). Actual quotes vary heavily by state, driver age, driving record, and credit — see the interactive insurance estimator on this page for state-specific pricing.

Does the 2024 Toyota PRIUS PRIME qualify for tax credits?

The federal EV tax credit (Section 30D) expired for vehicles acquired after September 30, 2025. If purchased before that date, the 2024 Toyota PRIUS PRIME may still qualify on the 2025 tax return. State-level incentives remain active in 13+ states — see the incentives section on this page for details.

2024 Toyota PRIUS PRIME

Problems, Recalls & Reliability Report

Above Average

Quick Summary

The 2024 Toyota PRIUS PRIME has 14 owner complaints filed with NHTSA — that's 0.7x the segment average of 19. The most common issue is electrical problems (29% of all complaints), specifically: the contact owns a 2024 toyota prius prime. the contact received notification of nhtsa campaign number: 24v274000 (electrical system, latches/locks/linkages) however, the part to do the recall repair was unavailable. the contact stated that the manufacturer had exceeded a reasonable amount of time f. There are 4 recalls issued for this model year.

2 crash reports 2 injuries

Total Complaints

Recalls Issued

5/5

Safety Stars

0.7x

vs Segment Avg

Known Problems(top 5 of 7)

ELECTRICAL

4 complaints

29%

• The contact owns a 2024 Toyota Prius Prime. The contact received notification of NHTSA Campaign Number: 24V274000 (Electrical System, Latches/Locks/Linkages) however, the part to do the recall repair was unavailable. The contact stated that the manufacturer had exceeded a reasonable amount of time f
• Car with only 7000 miles on it. Took to dealer for low 12 volt battery warning and was told nothing was wrong a few months ago. Was stranded with vehicle in 95+ degree heat when 12volt battery went dead and Toyota Care said it would be 90 minutes before help could come. This is a SAFETY issue. I’m
• Since Nov 23, 2024 I have had three occasions where the 12 volt battery for the ICE has depleted leaving me stranded. The only indication of the problem is the car will not start. In my last incident I had to charge the battery (disconnected from the car) but inadvertently closed the hatch. Since th

Typical onset: 50K miles Est. repair: $500

“The contact owns a 2024 Toyota Prius Prime. The contact received notification of NHTSA Campaign Number: 24V274000 (Electrical System, Latches/Locks/Linkages) however, the part to do the recall repair was unavailable. The contact stated that the manufacturer had exceeded a reasonable amount of time f”

— NHTSA complaint filing

Recalls (4)

ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS17/04/2024

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.

Risk: A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.

Fix: Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.

Charging Cost Calculator for 2024 Toyota PRIUS PRIME

Live EIA prices

Annual miles driven: 12,000

Your state (affects local electricity price)

Per year

$1,586

Per month

$132

Per mile

13.2¢

kWh/mi

0.70

Based on EPA fuel-economy ratings and EIA weekly retail prices (2026-07-20). Real-world cost varies with driving style, trim/engine, terrain, and traffic.

Estimated Insurance Cost for 2024 Toyota PRIUS PRIME

Estimate only, not a quote. Modeled from NAIC + HLDI averages for a hypothetical 35-year-old driver with clean record + full coverage. Your actual quote depends heavily on your age, driving history, credit, ZIP code, and insurer.

Your state (affects local premium average)

Full coverage / year

$2,135

Full coverage / month

$178

Liability only / year

$638

vs US avg

+28%

How this estimate is calculated

US base full-coverage premium$1674

× state (US)1.00x

× vehicle class (ev-mainstream)1.18x

× theft risk1.00x

× safety rating0.94x

× vehicle age1.15x

= Full coverage estimate$2135

Coverage assumed: 100/300/100 liability + comprehensive/collision, $500 deductibles. Data sources: NAIC 2024 + HLDI loss studies.

Maintenance & Warranty

Recommended Toyota PRIUS PRIME Service Intervals

Oil change

10K mi / 12 mo

Tire rotation

5K mi

Brake fluid

30 months

Transmission fluid

60K mi

Engine coolant

100K mi

Spark plugs

120K mi

Cabin air filter

30K mi

Engine air filter

30K mi

Differential (AWD/4WD)

60K mi

0W-20 synthetic oil recommended. ToyotaCare covers first 2 years / 25K miles of scheduled maintenance for new vehicles. Hybrid battery: 10 yr / 150K miles warranty.

"Severe service" conditions (heavy towing, extreme temps, city stop-and-go) typically halve these intervals. Always consult your vehicle's owner's manual for the authoritative schedule.

Toyota New-Vehicle Warranty Coverage

Bumper-to-bumper (basic)

3 yr / 36K mi

Powertrain

5 yr / 60K mi

Hybrid/EV battery

10 yr / 150K mi

Corrosion (rust perforation)

5 yr / unlimited mi

Roadside assistance

2 yr / 25K mi

Hybrid battery is 10yr/150K miles for 2020+ hybrids. ToyotaCare (2yr/25K miles complimentary maintenance) is included.

EV Incentives for 2024 Toyota PRIUS PRIME

Updated 2026-07

Federal Tax Credit (Section 30D) — Expired 2025-09-30

Section 30D new clean vehicle credit ($7,500 max) expired for vehicles acquired after Sept 30, 2025 per Public Law (One Big Beautiful Bill Act). Vehicles acquired on or before that date remain eligible on the buyer's 2025 return. No federal purchase credit exists for post-9/30/2025 acquisitions.

Historic eligibility: 2024 Toyota PRIUS PRIME vehicles purchased on or before September 30, 2025 may still qualify for the federal credit on the 2025 tax return. Check with a tax professional for your specific vehicle's eligibility.

State-Level Incentives (Still Active in 14 States)

CaliforniaUp to $12,000

Clean Cars 4 All

ColoradoUp to $5,000

Innovative Motor Vehicle Credit

ConnecticutUp to $4,250

CHEAPR (Connecticut Hydrogen and Electric Automobile Purchase Rebate)

DelawareUp to $2,500

Clean Vehicle Rebate

IllinoisUp to $4,000

Illinois EV Rebate Program

MarylandUp to $3,000

Excise Tax Credit for Plug-in Electric Vehicles

MassachusettsUp to $3,500

MOR-EV

New JerseyUp to $4,000

Charge Up New Jersey

New YorkUp to $2,000

Drive Clean Rebate

OregonUp to $7,500

Oregon Clean Vehicle Rebate

PennsylvaniaUp to $3,000

Alternative Fuel Vehicle (AFV) Rebate Program

Rhode IslandUp to $2,500

DRIVEEV

TexasUp to $2,500

Light-Duty Motor Vehicle Purchase or Lease Incentive

VermontUp to $5,000

Incentive Program for New Electric Vehicles

See full state-by-state EV incentive details

Source: US Department of Energy Alternative Fuels Data Center + state DOR / DEQ program pages. Program details and eligibility limits change frequently — always verify with the linked source before purchase.

Estimated Repair Costs

ELECTRICAL(~50K mi)

$500

DOORS/LATCHES(~50K mi)

$500

TIRES(~50K mi)

$500

OTHER(~50K mi)

$500

VISIBILITY(~50K mi)

$500

Estimates based on average reported repair costs. Actual costs vary by location, shop, and severity.

🔍 Pre-Purchase Inspection Checklist

Based on 14 owner complaints for this specific year, here's what to check or ask about:

☐
ELECTRICAL: The contact owns a 2024 Toyota Prius Prime. The contact received notification of NHTSA Campaign Number: 24V274000 (Electrical System, Latches/Locks/Linkages) however, the part to do the recall repair was unavailable. The contact stated that the manufacturer had exceeded a reasonable amount of time f
Typically appears around 50K miles. Repair cost ~$500
☐
DOORS/LATCHES: The contact owns a 2024 Toyota Prius Prime. The contact received notification of NHTSA Campaign Number: 24V274000 (Electrical System, Latches/Locks/Linkages) however, the part to do the recall repair was unavailable. The contact stated that the manufacturer had exceeded a reasonable amount of time f
Typically appears around 50K miles. Repair cost ~$500
☐
TIRES: The contact owns a 2024 Toyota Prius Prime equipped with Bridgestone Tires, Tire Line: Ecopia, Tire Size: 195/60/R17, DOT Number: (N/A). The contact stated while the vehicle was parked in the driveway, the contact noticed that the rear passenger's side tire had deflated. Upon inspecting the tire, th
Typically appears around 50K miles. Repair cost ~$500
☐
OTHER: Hello, I purchased this prius prime and was given only 1 key. The second key (recall) was given to me incomplete and toyota of america will not make good on a complete key set. I was given an incomplete key at I-5 toyota of Olympia WA. [XXX] [XXX] INFORMATION REDACTED PURSUANT TO THE FREE
Typically appears around 50K miles. Repair cost ~$500
☐
RECALLS: Verify all 4 recalls have been completed — free at any Toyota dealer
☐
General: Get a pre-purchase inspection from an independent mechanic ($100-$200)